Travel series (5): Flight Centre – “Outsider” Company or off line Dinosaur ?
This is part 2 of the Flight Centre analysis after the book review last week.

The “old” business model
The Australian based company is a classic “travel agency”, both, running physical agencies as well as offering airline tickets and tours over web sites.
A traditional travel agency usually works like this: They offer flights from preferred airline partners and hotels or packages also mostly from certain partner companies. Traditionally you would go into a travel agency and ask if they can recommend you a destination, then you would be offered some colorful catalogues where they list the offered hotels (with prices mostly depending on the official “star system”) and then gladly sell you the “Bundle”.