Tag Archives: Watch Series

The “Watch Series”: Hengdeli Group (ISIN KYG450481083) – Chinese market leader in watch retailing

No analysis of Swatch (part 1 and part 2) would be complete without a look at Hong Kong listed company Hengdeli.

Hengdeli claims to be the largest luxury watch retailer in the world and sells mostly in Hong Kong and Mainland China. According to several sources, Hengdeli has a 35% market share in selling Swiss Watches in China, so they are of course important for Swatch. How important they are, shows another fact. According to the 2014 annual report, Hengedeli’s largest supplier is responsible for 71% (!!!) of all watches sold. The two largest suppliers account for 88% of all watches sold.

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